The “B” Word Special Edition: You’re the Face of the Brand

  Last week, we wrote about the importance of backing it up. You know, taking time, breathing, slowing down – backing up, looking away, and then looking back from a different perspective.  At the time, it was more about launching your brand. And then two things happened. Phil Robertson and Justine Sacco. One person was representing an empire. One...

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Back It Up

A few nights ago, I was chatting with one of my clients about life and love and how things were coming with her growing brand. We’ve been working on things now for five months, and every step has been deliberate and good (and not always easy). Her core values are clear, her purpose is – well – very mindful....

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Be Unapologetic

Be Unapologetic.  Now, before you give me that strange look and say “hey, wait a second – you just wrote a blog post about the importance of apologizing,” take a moment and read this. (Oh, and by the way, yes – yes, I did just write a post about the importance of apologizing. And you should apologize if you’ve...

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Social Media Suicide

I stare at the screen, my fingers resting like little soldiers on the keyboard, always at the ready to march in a strange drill of obedience to whatever they’re told. But let’s be honest. Some days, like today, these fingers don’t want to move. Yes, today I’m social media cranky. They don’t want to write another thought-provoking status, or tell one...

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